Consumers get immediate gratification and face delayed costs from eating candy. Given some distant costs, people who value the future less are more inclined to purchase candy. Because most of the health costs of candy consumption occur in the future, this behavior is consistent with low long-run and/or low short-run discount factors. Using administrative data from an independent video store, this paper shows that candy purchases are correlated with other behaviors that cannot be attributed to long-run discounting. Under the assumption of taste independence across these behaviors, I conclude that candy consumption is driven in part by short-run discounting. I extend these findings more generally to consumer behavior with respect to vice goods and discuss the implications for marketing decision making.